Account Director, London, England, United Kingdom

Account Director

3 Days Old

Title

Account Director

Line Manager

Client Services Director

Purpose of the role

Act as a strategic guide to clients and orchestrate the internal specialist teams to deliver best-in-class B2B marketing programs.

You'll play a critical role in growing key accounts, leading client relationships, and championing bold, award-worthy work that aligns with our commitment to driving real business impact.

Measuring Success

Commercial performance vs forecast (at individual client level)
Growth and retention of allocated accounts
Delivering award-worthy work across allocated clients
Client satisfaction results of allocated clients
Contribution to team development, culture, and cross-agency collaboration

Overview Of Responsibilities

Client Direction

Build and own relationships with day-to-day client contacts
Orchestrate the internal specialist teams to deliver against scopes of work
Write clear and thoughtful scopes of work that allow the agency to do the best work possible
Spot opportunities for cross & up-sell across clients
Update account plans for clients, highlighting next steps to growth

Project Direction

Lead key projects for clients and ensure their successful completion, on time and on budget
Use Monday.com to manage projects professionally and in an organised manner
Write clear and concise briefs that enable specialist teams to do their best work
Identify risks and solve them as early as possible to avoid client escalations

Commercial Management

Take on responsibility for achieving the commercial targets of allocated clients
Know the annual forecast for allocated clients
Consistently and thoughtfully complete billing plans and commercial reports in Monday.com
Report on the risk and opportunity across clients on a weekly basis
Contribute to quarterly forecasting by providing a point of view on client revenue pacing

B2B Marketing

Pro-actively stay up-to-date on B2B Marketing best practices and technological advancements
Continuously build strong knowledge base across brand media, demand generation and/or ABM
Set the standard for learning for more junior members of the team to follow
Share insights with internal teams and clients to inform strategy and creative
Bring a challenger mindset to the work—we don’t do safe, we do smart and bold

Essential

Required Experience & Skills

6+ years of experience in B2B marketing, ideally agency-side
Proven ability to manage large, complex client accounts
Strong commercial acumen with experience hitting revenue targets
Exceptional relationship builder, having gravitas with senior clients
Comfortable leading multi-disciplinary teams to deliver integrated campaigns
Strong writer and communicator—clear, compelling, and strategic
Proficient with project management tools (e.g., Monday.com), and familiar with performance data and reporting

Nice To Have

Experience with technology, SaaS, or professional services clients
Knowledge of marketing automation, CRM systems, and ABM platforms
Familiarity with the Revenue Team concept and integrated agency models

Location & Working Model

Based in the UK, with flexible, hybrid working
Typically 1–2 days/week in the office

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Location:: London, England, United Kingdom
Salary:: £150,000 - £200,000
Category:: Sales

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