Director Business Development Public Sector IT MSP

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Director Business Development Public Sector IT MSP

Applause IT are working with a large well established IT Technology client with a wide product portfolio, looking for a driven and results-oriented Business Development Managers and Business Development Directors to join a fast-growing Public Sector sales team at one of the UK’s leading managed service providers.

This role is net new business focused, making it perfect for a motivated sales professional with a background in technology solutions and a solid understanding of use of public sector procurement frameworks.

Key Responsibilities:

  • Generate new business within the public sector across targeted accounts.
  • Develop and manage a 30-60-90 day success plan to drive your pipeline growth.
  • Own a rolling list of 100 named target accounts in your vertical and product focus.
  • Lead sales activities using HubSpot including pipeline forecasting, campaign execution, and CRM admin.
  • Work with internal teams to co-create joint campaigns and go-to-market strategies.
  • Design and deliver marketing-led initiatives such as webinars, roundtables, and industry events.
  • Build early-stage opportunities by engaging decision-makers and aligning solutions with key sector needs.
  • Navigate public sector frameworks and governance, clearly positioning service differentiators.
  • Become a subject matter expert in a chosen specialism (e.g. Cybersecurity, Cloud, Unified Comms etc).

What We’re Looking For:

  • Proven success in new business sales, ideally within the IT, cloud, comms, or cybersecurity space.
  • Strong knowledge of public sector frameworks (e.g. RM6116 NS3, RM6100 TS3, YPO, G-Cloud).
  • Proficiency with tools like Sales Navigator, Cognism, and HubSpot.
  • Experience creating and executing marketing campaigns and events aligned to technology offerings.
  • Excellent bid writing skills, able to create persuasive proposals independently.
  • Strong organisational skills with the ability to manage complex sales cycles.
  • Specialism in winning new business from any and all of these areas: Education, NHS, Central Government, Police, Blue Light, Local Government.

What’s On Offer:

  • Highly Competitive Basic and Commission Plan + Car + Package
  • Remote-first working with flexible hybrid options.
  • 25 days holiday, increasing annually to 28 days.
  • Private medical insurance, discounted health plans, and virtual GP access.
  • Comprehensive health & well being programme, supported by a dedicated internal well being team.
  • Eye care support and an employee assistance programme.
  • A progressive, high-performance culture that supports career development.

We are an equal opportunities employer and welcome applications from all qualified candidates.

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Location:
England, United Kingdom
Salary:
£125,000 - £150,000
Job Type:
FullTime
Category:
Management & Operations