Base pay range

Marketing Director

Surrey

This organisation are looking to grow their brand and proposition in the home improvement sector and is seeking a strategic, data-driven Marketing Director to lead its direct-to-consumer marketing function. This is a pivotal role within a globally backed business, combining heritage with innovation and poised for accelerated growth.

You’ll own the full marketing strategy for a well-established brand, blending performance marketing with brand building to drive acquisition, retention, and customer lifetime value.

Key Responsibilities

• Lead and execute a 360° marketing plan across paid search & social, SEO, CRM, content, and traditional channels.
• Develop compelling brand narratives and customer journeys to deepen engagement and loyalty.
• Oversee paid media, SEO, and CRO to drive lead growth.
• Collaborate with global and regional teams to scale localised campaigns and enhance website UX.
• Own the marketing budget and performance tracking, delivering clear ROI and actionable insights.
• Manage and mentor a high-performing marketing team, sharpening processes and fostering innovation.
• Senior-level experience in digital and brand marketing, with expertise across paid, organic, and earned media.
• Proven success in B2C growth marketing, ideally within home services or consumer products.
• Strong leadership and influencing skills, with experience managing teams and engaging at executive level.
• Hands‑on expertise in SEM, paid social, SEO, CRO, and CRM.
• Strategic thinker with a commercial mindset, customer obsession, and analytical rigour.
• Passion for innovation and staying ahead of marketing trends and technologies.

This is a high-impact leadership role for a modern, performance‑oriented marketing director ready to scale a beloved brand and deliver measurable growth.

The position is hybrid with the requirement to be in the office 3 days a week.

Seniority level

Director

Employment type

Full‑time

Job function

Marketing

Industries

Furniture and Home Furnishings Manufacturing