Marketing executive brand and content

Location: London

Company Description Charle Agency - Shopify Plus Partner Agency is an expert ecommerce web design agency and Shopify Partner that helps brands leverage strategic website design and powerful Shopify development for profitability. With a focus on in-depth research and competitor analysis, we create cutting-edge ecommerce websites that push design boundaries. Our ongoing optimisation & support packages ensure clients receive expert digital support.

Are you a skilled email marketing specialist with a passion for ecommerce and a knack for customer retention?

We’re a fast-growing Shopify ecommerce agency looking for a contractor marketing specialist to take ownership of our client retention services (Charle Retain). You’ll be responsible for creating, setting up, and optimising high-performing email and SMS marketing flows and templates using platforms like Klaviyo and Mailchimp, depending on client needs.

Designing and implementing email and SMS marketing flows and automations (e.g., Creating visually engaging and brand-aligned email templates.
• Monitoring performance metrics (open rates, CTRs, conversions) and making data-driven optimisations.
• Ensuring consistent brand voice and design across all email content.

Deep understanding of retention marketing principles and customer lifecycle strategies.
• Analytical mindset – comfortable with metrics, reporting, and A/B testing.
• Availability to manage multiple client accounts simultaneously on a flexible contract basis.

Bonus Points For
• Experience working with a Shopify agency or ecommerce brands.
• Familiarity with SMS marketing or other retention channels.
• Apply