Overview

Account Director, eCommerce (Commerce Integration Strategist) – London, United Kingdom

Commerce Integration Strategist (Account Director – eCommerce)

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

EssenceMediacom is the breakthrough agency. We don’t just plan media—we engineer growth. As a Commerce Integration Strategist, you’ll help redefine how commerce and media intersect for some of the world’s most iconic brands—from consumer electronics to CPG—across the UK and EMEA.

This is a strategic, consultative role designed to embed commerce thinking into every stage of the media planning process. You’ll work across disciplines, guiding teams and clients to connect brand-building with business outcomes. You won’t activate campaigns directly—but you’ll oversee, advise, and elevate activation strategies to ensure they’re commerce-aware, retail-ready, and performance-driven.

Responsibilities

• Embed commerce thinking into every stage of the media planning process, guiding teams and clients to connect brand-building with business outcomes.
• Oversee, advise, and elevate activation strategies to ensure they’re commerce-aware, retail-ready, and performance-driven.

Qualifications

• Significant experience in media strategy, e-commerce, or retail media
• Deep understanding of retail platforms (Amazon, Criteo, Dunnhumby, Nectar360) and commerce ecosystems
• Strong grasp of data-driven planning, audience intelligence, and digital shelf analytics
• Experience influencing cross-functional teams and senior stakeholders
• A passion for innovation, collaboration, and driving business growth through media

Benefits & Culture

We invest in our employees to help them do their best work. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We offer a variety of employee resource groups and host frequent in-office events, sharing thought leadership, celebrating holidays, and milestone events. Benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

Equality & Inclusion

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide.