Account Director

New Today

Job Description

We're looking for an experienced and confident Senior Account Manager/Jnr Account Director (dependent on experience) to join this PR Agency's growing Fashion & Lifestyle Division, with some stand out client wins this year as well as well known, retained clients.


The successful applicant must have unrivalled media contacts with proven experience devising and implementing creative, high impact, communication strategies across both mass & prestige brands.


Working across the agency’s brand roster, we are looking for an individual who leads with influence, with the ability to inspire and mentor their direct reports and influence both internally and externally at senior level.


Experience overseeing budgets, OOH campaigns and media spend is a must with the ability to work with the internal production team and external suppliers to deliver ground breaking, experiential events for our clients.


Must have strong administrative and organisational skills, excellent prioritising and time management, ability to work to tight deadlines and strong interpersonal skills.


With agency and/or in-house experience, you will have proven strong media contacts at Fashion Editor and Fashion Director levels. The role will be responsible for the day to day running of client accounts, driving and generating press strategy whilst also having the ability to secure larger profile editorial. Nurturing, inspiring and supporting the team at all levels alongside providing essential support to the Head of Fashion and Directors.


MAIN RESPONSIBILITIES

● Provide strategic support across clients and team to the Head of Fashion

● Day-to-day running of the client accounts and managing all client expectations

● Pitching to press for a variety of coverage on client accounts. Particularly generating feature placement in appropriate titles

● Managing client accounts and delegating tasks to junior team members

● Drive and develop creative concepts and news worthy stories that will result in press coverage

● Manage PR budget for all activity across each client

● Drive, implement and manage the PR strategy within agreed budgets across all clients to increase brand awareness and maximise brand performance

● Work to deliver small to large scale events for all clients with the support from the team and external suppliers

● Cultivate and maintain relationships with national, regional and online industry press to increase brand reach and awareness

● Manage the development of all public relations materials, including press releases, pitches, fact sheets, product launch activity recaps and presentations.

● Track and analyse client monthly coverage and KPIs

● Manage the teams continued progression through the business supporting on their personal development

Location:
London
Job Type:
FullTime
Category:
Business

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