Business Director
New Today
We’re looking for a Business Directorto join our Fan Engagement team.
About Ogilvy Fan Engagement
We fuel fandom to drive business impact for our clients. For Rights Holders, Leagues and Teams, we help them understand, grow, engage and monetise their fans. For Brands, we help them reach and engage fans through partnership activation that turns fans into consumers.
We work with some of the biggest Rights Holders in Sport, including Formula 1, FIFA, The Premier League, LaLiga, NFL and the IOC. As well as global and regional Brands that activate partnerships in sports including Coca-Cola, Powerade, Samsung, Verizon, Carling, Google and IBM.
We’re a team of passionate fan engagement and capability experts across the Ogilvy Network. And we’re looking to add top-tier talent to our growing team.
Key Responsibilities:
We’re hiring for a Business Director to take a lead role on our biggest fan engagement account and a new partnership account. Both are in motorsport.
We’re looking for someone with a strong understanding of and experience working with Rights Holders and Brand Partnership in Sports. Beyond being a fan, we want an individual that understands the business of sport and the stage it provides brands to reach and engage audiences united by shared passions.
You should be a strategic thinker, with a proven record of shaping and delivering fan engagement strategies and experiences. You’ll need to take an empathetic view of the motivations and needs of fans, across different sports and types of fandoms. And you should be insight-driven in your approach - comfortable working with fan data and translating insights into action for our clients.
Your experience should be multi-channel, able to support fan engagement across the fragmented media landscape. The ideal candidate will have strength in direct-to-fan engagement, including relationship management and monetisation of fandom - as this is at the core of the Ogilvy Fan Engagement offering. This includes developing and implementing CRM strategies, particularly leveraging first-party data to enhance fan experiences and drive business results.
You’ll need to be a natural collaborator, working with integrated internal and client teams. Experience working with large stakeholder groups and managing partnership relationships will be favourable.
As a Business Director, you should have a proven record of partnering with client leads, being their trusted ally to deliver business results. And in doing so, grown the relationship between your agency and client.
Beyond supporting our existing clients, you will be expected to support our continued growth in sports, contributing to lead generation, pitches, proposals and our presence in market.
Requirements:
How we help you Thrive:
At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.
We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.
Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.
Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
- Location:
- London
- Job Type:
- FullTime
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