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Job Description

Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue exceeding $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving sophisticated analytical challenges, improving patient diagnostics and therapies or increasing efficiency in their laboratories, we are here to support them. The team of more than 100,000 colleagues delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD. For more information, please visit www.thermofisher.com.

Group/Division Summary: The Director of Digital Marketing & E-commerce is a strategic leadership role accountable for driving revenue growth, customer acquisition, demand generation, retention. This individual will develop an outstanding customer experience across all digital touchpoints. In addition, the role will lead both the digital marketing and e-commerce functions, using data, content, AI and technology. This function will build a seamless, impactful customer path across owned, operated, and third-party platforms. This passionate professional will lead a hardworking group of digital managers, crafting and implementing the online and eBusiness approach for the Chromatography and Mass Spectrometry division (CMD). Join an outstanding leadership team whose mission it is to make the world healthier, cleaner, and safer! This position will deliver against our shared goal of driving digital consistency and integration.

This role, reporting to the VP of Marketing, will lead all aspects of strategy and execution for the CMD division, supporting six business units. This leader will optimize the digital customer experience, achieving demand generation, and driving revenue conversion, all while ensuring outstanding execution, measurement, and optimization. To be successful, you will effectively navigate a highly matrixed environment in a global organization and collaborating with large teams across the company. Are you a passionate digital leader who wants to drive impact of a large, innovative division of Thermo Fisher Scientific? Join us.

Key Responsibilities:

• Develop highly effective digital and eCommerce strategy, aligned to CMD’s business goals
• Implement with excellence, developing and running operationally efficient processes, aligned with the needs of our customers and internal business partners
• Activate all digital marketing channels: paid media (search, display, social), owned media (website, email, social), SEO/AEO/GEO, content, UX/UI, lifecycle / retention marketing.
• Lead the e-commerce product merchandising, digital storefront UX, checkout optimization, order flow, customer service touchpoints through digital channels.
• Apply data, analytics, machine learning, and experimentation to optimize performance, measure, and drive continuous improvement.
• Implement personalization strategies across digital journeys; leverage data science / predictive modeling, AI/ML where relevant.
• Drive alignment with brand, ensuring content is findable (search, voice, generative engines), and supports marketing funnels and commerce.
• Collaborate cross-functionally: global and regional marketing, product management, sales, operations, tech/IT, corporate marketing and marketing communications
• Lead, mentor, and scale an impactful team; own agency / vendor relationships.
• Ownership of budget, forecasting, P&L for digital and e-commerce marketing.
• Stay up to date with digital marketing trends, emerging platforms, e-commerce technology, consumer behavior; incorporate innovation.

Qualifications:

• Experience: 8+ years of meaningful experience in digital marketing / e-commerce, including several years in leadership roles leading teams and cross-functional initiatives.
• Technical / Analytical Skills: Demonstrates hands-on expertise in SEO, SEM, marketing automation, and analytics tools; experience with AI/ML or predictive analytics.
• Marketing Channel Expertise: Deep knowledge of SEO/AEO/GEO, SEM, paid digital advertising, content marketing, email/lifecycle marketing, and social media
• User / Customer Experience: Strong sense of customer experience and data-driven decision making with user behavior insight.
• Commerce / Merchandising Skills: Experience running ecommerce platforms; optimizing merchandising/product presentation
• Leadership: Displaying skill in leading teams as an inspirational leader; effective customer relationship management; maintaining a balance between strategy and operational excellence.
• Communication: Excellent verbal and written communication; ability to present effectively to senior leadership; collaborate across diverse and global teams.
• Education: Bachelor’s degree in Marketing, Business, or related field; an MBA or advanced degree is a plus (or equivalent experience). Background in biochemistry, structural biology or related scientific field as well as B2B experience highly preferred.

What Success Looks Like

• Year-over-year growth in demand generation, customer acquisition and retention, lead conversion to revenue, online / eCommerce revenue digital channel return on investment.
• Improved conversion rates, reduced customer acquisition cost, increased retention / repeat purchase rates.
• Seamless digital shopping experience, with minimal friction, strong brand alignment.
• Content that drives traffic (organic, search, voice, generative), improves discoverability, effectively supports funnel.
• Effective use of data, artificial intelligence, and analytics to make decisions, optimize spend, test and iterate.
• High functioning, motivated team; supportive vendor / agency partnerships; effective, scalable technology & processes.
• Leads change initiatives that improve digital marketing maturity. Explores and implements new technologies and remains agile, responding to changing priorities
• Known as a highly member of leadership team, with passion for collaboration, and bringing expertise to serve the success of the broader global marketing team

Physical Requirements:

Up to 25% travel as needed.

Benefits of joining Thermo Fisher:

Comprehensive Health & Wellness Support Financial Wellness & Retirement Support Work/Life Balance & Time Off Professional Growth & Development Mission‐Driven Work Wellbeing & Inclusive Culture

Pay range of $160,000 to $180,000

Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. As one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued.

Apply today! http://jobs.thermofisher.com

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.