JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you're happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand's namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you'll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That's The JW Treatment. In joining JW Marriott, you join a portfolio of brands with Marriott International. Be where you can do your best work,? begin your purpose, belong to an amazing global? team, and become the best version of you. JOB SUMMARY Responsible for developing and implementing an ongoing media and public relations program to enhance the property's sales and marketing efforts to target market and reinforce the company identity. Provides crisis communications assistance if required. Ensures information to the public and community is displayed correctly and effectively with the best opportunities for providing business. Develops and implements an ongoing, focused media and community relations program. CANDIDATE PROFILE Experience: Previous experience working within a Sales environment preferred Experience working in PR essential Skills and Knowledge: Strong Communication skills (verbal, listening, writing) Professional demeanor - represents the company in alignment with its values. Innovative Pro-active and reliable Able to work alone and within a team Good planning and organizing skills Technical acumen - knowledge of media production, communication and dissemination techniques and methods. Effective negotiating and influencing skills Strong business acumen and focus on driving results Education: Good level of English essential. SPECIFIC TASKS The following are specific responsibilities and contributions critical to the successful performance of the position : Building Brand and Property Awareness to Drive Revenue: Works collaboratively with local, regional, and national resources to build awareness and increase exposure for the property and restaurants. Solicits new media outlets and travel media individuals. Selects the best opportunities for the property based on market conditions and property needs. Uses creative selling abilities to obtain maximum exposure through travel journalists and media outlets. Increases awareness within the travel media community as well as coordinating events to gain exposures and grow revenue in the restaurant outlets. Maintains website content and updates website with new promotions to generate additional revenue. Manages the hotels social media efforts. Works with online media outlets to promote the hotel. Organizes and conducts all photo shoots for web site content. Coordinates offers and information for all publications and inserts about brand loyalty reward mailings. Develops brochure and property collateral materials. Participates in all property imaging work (e.g., signage). Ensures consistent brand and property message is communicated in all public relations and communications efforts. Ensures consistency in individual property's voice on all guest touch points and public relations and communications. Become a brand ambassador. Building Successful Relationships: Builds and strengthens relationships with existing and new travel writers and local media to ensure future exposure. Activities include calls, entertainment, FAM trips, trade shows, etc. Develops relationships within community to strengthen and expand customer base for sales opportunities and additional revenue. Manages and develops relationships with key internal and external stakeholders. Work closely with property managers and executive committee team to ensure awareness of all operational offerings. Identifies and communicates with distribution channels that can support with driving hotel sales. Provides all communications channels with creative and unique tools to assist in the public relations and communications of the property. Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate. Assists property in developing promotions for various campaigns. Developing and Co-ordinating Communication Efforts: Provides accurate, complete, and effective communications to visiting journalists, publicity, or promotions. Evaluates new public relations opportunities for the property. Develops strategic public relations plan for property, includes group, leisure and local efforts. Manages individual and group media visits. Identifies and coordinates community service activities in concert with the public image and needs of the resort. Provides strategic counsel, crisis communication and issues statements where necessary. Ensures contracts/agreements are in place, (as required) for location photo shoots, trade agreements, etc. with appropriate approvals. Directs creative print fulfillment; ensures corporate branding standards and legal compliances are met and incorporated into collateral. Writes all hotel press releases and other content for print media and electronic media. Providing Exceptional Customer Service: Interacts with guests to obtain feedback on product quality and service levels; effectively responds to and handles guest problems and complaints. Observes service behaviors of employees and provides feedback to individuals and/or managers; continuously strives to improve service performance. Conducts site inspections with visiting journalists, setting an example for positive customer relations. Additional Responsibilities: Keeps detailed files and records on all matters relative to property's public materials. Keep up to date with industry trends and new methods of communication.

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

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