Overview

The NFL is seeking a visionary hospitality leader to shape unforgettable experiences on one of the world’s biggest stages. As Director of Premium Hospitality & Events, you will set the standard for innovation and excellence across international games—overseeing suites, club spaces, VIP services, and private hospitality events that define premium fan experiences. You will craft world‑class packages and deliver seamless client service to elevate every detail of the fan journey. Additionally, you will drive the creation of bold, temporary hospitality concepts that enhance in-game, pre-game, and post-game experiences, leading with creativity and delivering at the highest level.

The role offers an opportunity to redefine what premium hospitality means for fans around the world and to lead cross‑functionally to ensure excellence in execution.

Responsibilities

• Lead the development and execution of a comprehensive premium hospitality strategy for in-game, pre-game, and post-game experiences across international games.
• Design and deliver innovative hospitality packages, including suites, club spaces, VIP services, private events, and year‑round event support for key business verticals.
• Oversee food & beverage operations and catering, ensuring exceptional quality and seamless integration with premium hospitality offerings.
• Build and manage relationships with stadium operators, catering vendors, NFL Clubs, and internal departments to ensure flawless execution and alignment.
• Collaborate with the NFL’s Club Business Development team on seat allocations, manifest development, and pricing strategies to balance delivery costs with revenue goals.
• Partner with the NFL’s Creative department to develop concepts and premium branding that elevate the look, feel, and prestige of all hospitality events.
• Oversee training and standards for front‑of‑house hospitality staff, aligning with the NFL’s “Fans First” service program.
• Provide clear, consistent communication and leadership across stakeholders to ensure seamless end‑to‑end hospitality delivery.
• Manage hospitality budgets, including cost controls, production partner tenders, and RFIs.
• Develop and implement client communications for hospitality programs, including pre‑ and post‑game messaging, client servicing, and gifting initiatives.

Required Qualifications

• Extensive, master‑level experience in premium hospitality, VIP servicing and major event management.
• Proven leader with a track record of managing large, complex teams and multi‑stakeholder projects.
• Strong P&L management experience with accountability for budget, revenue, and cost optimization.
• Exceptional negotiation skills, including RFP/RFI management, to secure best‑in‑class production partners and vendors.
• Culture carrier: consistently drives a positive and inclusive work environment, fostering staff development at all career stages.
• Experience producing both domestic and international events, including marquee tentpoles and ongoing operational programs.
• Strong organizational, strategic, and stakeholder management skills.
• Ability to balance operational excellence with creative, high‑impact experiences.
• Willingness and ability to travel extensively, including domestic and international markets.

Preferred Qualifications

• Bachelor’s degree required; advanced degree preferred (e.g., MBA, Master’s in Event Management, Hospitality, or related field).
• Minimum of 15 years of leadership experience in live event production and premium hospitality.
• Demonstrated track record of leading large, complex, high‑profile events with operational excellence.
• Proven experience managing multi‑disciplinary teams, external vendors, and cross‑functional stakeholders.
• Strong strategic, financial (P&L), and negotiation skills, including RFP/RFI experience.
• Experience fostering a positive, inclusive culture and developing staff at all career stages.

Other Key Attributes / Characteristics

• Strategic Vision: sees the big picture, anticipates challenges, and aligns complex programs with organizational goals.
• Proven Leadership: inspires, develops, and motivates diverse teams, fostering a high‑performance, inclusive culture.
• Collaboration & Influence: builds strong relationships across teams, stakeholders, and vendors to drive alignment and results.
• Communication Excellence: articulate, persuasive, and clear in high‑stakes internal and external interactions.
• Problem Solving & Adaptability: thrives under pressure, making sound decisions while managing competing priorities.
• Cultural Intelligence: ensures programs authentically reflect local communities and promote inclusivity.
• Emotional Intelligence & Resilience: demonstrates empathy, self‑awareness, and composure in complex situations.

Physical Demands & Work Environment

• Hands‑on, live event production role with long hours and tight deadlines.
• Work in various conditions, including outdoor venues, stadiums, and temporary office setups.
• Extensive travel and physical demands during event execution.
• High‑visibility, high‑impact environment requiring careful attention to detail and sound decision‑making under pressure.
• Ability to manage the demands of fast‑paced, complex events while maintaining leadership presence.

Terms / Expected Hours of Work

• Significant domestic and international travel, approximately 50–60% of the working year.
• Travel will include some weekends due to the event and game calendar.
• Extended periods on the road during event planning and delivery, including multi‑day assignments away from a home base.
• Flexible and adaptable to changing schedules and locations while maintaining oversight and leadership presence.
• Full‑time role, based on a standard 40‑hour workweek.
• The NFL operates on a 5‑day, in‑office schedule when not traveling.

Relocation assistance will not be provided.

Equal Employment Opportunity: The NFL is committed to building an inclusive work environment that reflects our fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.

Appendix: Values and Talent Attributes

WHO WE ARE:

• Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
• Integrity: We do what’s right, even when it’s tough. We hold ourselves accountable and always follow through.
• Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
• Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.
• Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
• Execute: We take action with precision, delivering results that drive our goals forward.
• Inspire: We motivate others through vision, energy, and a commitment to excellence.
• Live Our Values: We embody our core principles in every decision and action.
• Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
• Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact.

Talent Attributes:

• Enthusiastic, proactive can‑do attitude
• Grit, humility, and a collaborative mindset
• Relationship builder with strong influencing skills
• Eager learner driven by passion
• Strong work ethic with an agile mindset