Global B2B Senior Strategy Director London, United Kingdom

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WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.About EssenceMediacom: A Leading WPP Media BrandEssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands.Role Summary and ImpactWe are seeking an exceptional Global B2B Senior Strategy Director to help evolve our strategic partnership with Google's B2B brands. This role will lead the EMEA region and work closely with the Global VP on key initiatives across all regions.This is a pivotal role for a visionary leader who thrives on understanding complex B2B audiences, markets and challenges, and driving tangible business outcomes for one of the world's most influential companies.What You'll Do:Lead Google B2B Strategy (EMEA): Serve as the primary strategic point of contact for Google's B2B brands across EMEA, translating business challenges into actionable, insights-led media and communication strategies.Drive Strategic Innovation: Develop and deliver outstanding strategic recommendations, demonstrating deep expertise in how company size, industry, and lines of business influence decision-making processes.Client Partnership & Influence: Act as a trusted advisor to senior client stakeholders, guiding them through the unique dynamics of the B2B space and fostering long-term strategic relationships.Proactive Thought Leadership: Independently drive research, formulate insights, brainstorm new ideas, and maintain momentum on long-term strategic initiatives.Market Intelligence: Continuously monitor and leverage audience, industry, technology, and macro trends to inform and evolve strategic recommendations.Collaborative Strategy Development: Partner closely with our Planning, Analytics and Creative teams to ensure strategic alignment from brief to execution.Cross-Agency Integration: Collaborate seamlessly with partner agencies to integrate messaging and creative campaigns into holistic media and communications plans.Skills and ExperienceAt WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other.Progressive experience in media, strategy, consulting, research, and specifically in B2B.Proven understanding of B2B pipeline management, Account-Based Marketing (ABM), and the nuances of B2B decision-making.Prior experience leading Strategy, CS or Planning with a track record of presenting to and influencing senior stakeholders.Strong understanding of digital media planning, market/audience research tools, and how to leverage data from platforms like Google, Facebook, LinkedIn for insights.Analytical & Strategic Mindset, with the ability to transform multifaceted data into clear, impactful analysis.Superior written, verbal, and presentation skills, and the ability to have tough conversations, resolve conflicts, and influence diverse teams and stakeholders.Strong leadership and collaboration skills, and able to work effectively across disciplines, foster collaboration, and support team members.Life at WPP Media & BenefitsOur passion for shaping the next era of media includes investing in our employees to help them do their best work. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. #J-18808-Ljbffr
Location:
City Of London, England, United Kingdom
Job Type:
FullTime

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