Global Director Havas Play - Social & Influencer

1 Days Old

Description

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About Havas Play 

Havas Play is the global entertainment, sports, and culture network within the Havas Group. We connect brands with audiences through the power of passions — from live events to branded content, music, sports, gaming, fashion, and more. Our mission is to build meaningful connections through cultural relevance, creativity, and media integration.

Role Overview

We are lookingfor a strategic and visionary Global DirectorofInfluencer & Social to lead theevolutionof Havas Play’s global capabilities in influencer marketing, creatorpartnerships, and social strategy. This senior leader will define a differentiatedofferingthatgoesbeyondtraditionalinfluencercampaigns — integratingcreators, culture, commerce, and contentintoone cohesive system, and drive effectivebusinessgrowth.

Key Responsibilities

  • Define our global vision.

  • Develop and champion a unique and compellingpositioningfor Havas Play in Influencer & Social — rooted in culture, fuelledbycreators, and builtforimpactsupportedby a robust set ofmeasurementframeworks and techstack.

  • Shapethe global offering.

  • Design a modular serviceframeworkthatincludesinfluencerstrategy, creatorpartnerships, social-firstcontent, social commerce, communitystrategy, paid social amplification, measurement & tools.

  • Drive business growth.

  • Identifygrowthopportunities and new businesspotentialacross global and local clients. Lead strategic responses tobriefs and collaboratecloselywithclientleaders and pitch teams.

  • Support and enable local markets.

  • Partnerwith local Play and Havas marketstoadaptthe global visionto local nuances, audiences, and platforms. Helpactivateclients and co-developplaybooks, guidelines, and contentstrategies.

  • Establish global governance & tooling.

  • Implementscalableprocesses, tools, and measurementsystemsforinfluencervetting, campaignexecution, performance tracking, and reporting — includingpartnershipswithtechplatforms and tools.

  • Lead internal enablement & upskilling.

  • Create and deliver training programs, case libraries, and internalcommunicationstoelevateinfluencer & social expertiseacrossall Havas Play markets.

  • Represent Havas Play globally.

  • Act as a global spokesperson and thought leader in influencer marketing and social trends. Representthenetwork in clientmeetings, conferences, festivals, and industryforums.

  • Profile & Skills

  • 8+ yearsofexperience in influencer marketing, social media, content, or digital innovation — ideallywithinanagency, platform, orbrand.

  • Proventrackrecorddesigningend-to-endinfluencerstrategies and integrated social contentecosystems, ideallyfor global clientsacrossmultiplemarkets.

  • Demonstratedexperiencein socialcommerce, showcasinganabilitytodevelopfullyintegratedstrategiesthatconnectcontent, creators, commerce and media.

  • Deep understandingofthecreatoreconomy, social platforms, contentformats, performance models, and cultural dynamics.

  • Hands-onexperiencewithinfluencer and social platforms/tools (e.g., Tagger, CreatorIQ, Sprout Social), and strongknowledgeof social listening and analytics.

  • Strongcommercial acumen and experiencenavigating global clients and complexorganizationalstructures.

  • Strategicthinkerwith creative sensibility and a passionfor cultural relevance and insight.

  • Passionate about staying connected to what moves communities — from emerging trends and formats to conversations that shape culture.

  • A strong interest in developments across Asian markets and their influence on the global landscape will be highly valued.

  • Excellentcommunication and leadershipskills, withtheabilityto inspire and align diverse global teams.

  • Provenabilityto lead teamsbothvertically (directreports) and horizontally (acrossfunctions and regions), workingeffectivelyacrossmultiple cultures and workingstyles.

  • Full professionalproficiency in English isessential; native ornear-native fluencypreferred.

  • WhyJoinUs?

    Thisis a uniqueopportunityto redefine howbrandsengagewithpeople in theageofcreators, content, and communities. You’ll be at theforefrontofshaping a global influencer and social vision — backedbythe cultural credibility, media power, and creative spiritof Havas Play.

    #LI-CO1

    Contract Type :

    Permanent

    Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

    Location:
    London
    Job Type:
    FullTime

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