Product Marketing Director - SaaS TMS

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Overview

Product Marketing Director - SaaS TMS

We're seeking a seasoned professional to join us as the Director of Product Marketing in the dynamic world of Transportation Management Systems (TMS) SaaS. This hands-on individual contributor role is your chance to shape global market strategies in the logistics, supply chain, and transportation industries. You will have the opportunity to develop and execute comprehensive go-to-market strategies for TMS solutions worldwide and drive commercial success in this space.

Key Responsibilities

  • Dive deep into the TMS SaaS landscape, defining Total Addressable Markets (TAMs) and providing strategic insights.
  • Be the industry authority, enhancing our company's reputation as a leader in Transportation Management Systems solutions.
  • Craft compelling Value Propositions, understand buyer and influencer personas, and map their journey while developing a finely tuned messaging architecture.
  • Collaborate with product teams to align marketing strategies with product development roadmaps.
  • Identify market trends, competitor activities, and customer needs to inform product positioning and differentiation.

    • Desired Requirements

  • Industry Insight: Preferred experience in SaaS Transportation Management Systems, logistics, or supply chain solutions.
  • Analytical Acumen: Ability to dissect complex market landscapes and define TAMs effectively.
  • Global Vision: Experience navigating and influencing markets on a global scale.
  • Thought Leadership: Be recognized as an industry authority, contributing to the company's reputation in TMS solutions.
  • Strategic Positioning: Develop strong Value Propositions, understand buyer and influencer personas, and craft messaging that resonates across various regions and industries.

    • What we offer

  • Opportunity to grow within a global software company, which promotes work-life balance.
  • Pension scheme.
  • Life assurance.
  • Private medical care.
  • Income protection scheme.

    • About Aptean

    Aptean is transforming the way global businesses manage their transportation, logistics, and supply chain operations. Our TMS SaaS solutions bring innovative technology to logistics providers, shippers, and supply chain professionals, delivering targeted solutions that drive efficiency and results. With over 3,700 employees, 60+ products, and a worldwide customer base, now is the perfect time to advance your career at Aptean.


    At Aptean, we are committed to fostering a diverse, equitable, and inclusive company culture. We believe that embracing different perspectives and backgrounds fuels innovation and success. We are dedicated to creating an environment where every employee, regardless of race, gender, age, religion, disability, or nationality, can thrive and contribute to our mission.

    "At Aptean, our diverse and global team is our greatest asset. By harnessing our differences, we maximize our success and that of our customers." – TVN Reddy

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    Location:
    Gb
    Job Type:
    FullTime

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