This position is for a field based role, covering the Midlands region.

As a Regional Business Manager, you will strategically lead an account team of approximately 10 field-based employees including Sales Representatives, Hospital Account Managers, Regional Account Managers and Pharmacy Account Managers. 

You will be accountable for the strategic development and tactical execution of LHE level plans that are in line with national strategy within your geographical region - and for the creation of an environment to encourage a one team way of working across multiple team functional types.

Your role will be to ensure consistent key performance indicators and market share targets are achieved in line with GSK's objectives and strategies, whilst also developing business opportunities and managing the company's activities and resources applied to each account within the region. You will use management experience to drive successful sales uptake across GSK's Respiratory and Adult Immunisation portfolio whilst developing and motivating your team to deliver successful results.

Key Responsibilities

Account Team Leadership

• Set expectations for account teams including sales targets and competency expectations.
• Ensure LHE / account teams develop and maintain a deep understanding of their allocated LHE / accounts' needs/priorities and the marketplace in which they operate to deliver on account plan objectives.
• Conduct regular LHE/account reviews to track field teams progress against account/project plan milestones, actions and targets.
• Coach and mentor account teams in the development of their account plans, supporting them to achieve account objectives and through observation develop key competency areas as required.
• Maintain own knowledge of key competency areas and demonstrate powerful use of this knowledge in coaching and mentoring and/or secure the necessary training for them.
• Conduct regular competency reviews to produce personal account team development plans. Have a clear sales competency development plan that you implement with the team to show a continued improvement in this competency within your team.
• Create a positive and motivational working environment by, for example, holding regular account review meetings for account teams or cross- functional staff.
• Leverage internal and external sources of information and disseminate to the team information obtained to ensure that account teams maintain and develop their knowledge in key competency areas.
• Share information with others in GSK about accounts in a fit-for-purpose format.
• Participate in management team discussions/meetings to develop and improve account plans, business plans and implementation plans.
• Contribute to the development of other cross-functional plans such as marketing plans

General Management

• Contribute to the development of brand strategies via leadership team.
• Translate the national brand plans into regional plans and share these with account teams to align their plans with accounts. Allocate resources according to account segmentation and targeting.
• Champion account management and manage change processes with account teams and wider cross-functional team across GSK business as appropriate.
• Determine, and maintain in a timely way, appropriate regional resource levels and deployment, presenting a business case to Respiratory Leadership Team where differential/alternative resourcing/deployment would better meet business objectives.
• Analyse aggregate account data and information (sales, account plans etc.) and develop regional insights that are valuable to GSK, on our current and future business positions.
• Manage regional budgets and provide feedback to management on outcomes of expenditure.

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• Previous line management experience ideally within a similar sales management role in a large and/or complex matrixed organisation.

• Previous RBM experience would be highly beneficial for this key business unit.

• Strong experience of integrating new members into a team and ability to coach/mentor people through business challenges to gain the business opportunity.

• Track record of people development.

• Strong commercial acumen demonstrated in prior roles and ability to analyse trends to make informed business decisions across your region.

• Experience of developing and maintaining a team's understanding of their allocated accounts' needs/priorities and the marketplace in which they operate to deliver on account plan objectives.

• Experience of fostering account management as a way of working within your sales people to aid their account team working

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

• Agile approach & digitally minded with learning agility evidenced in mindset or examples.

• Ability to build positive relationships.

• Demonstrated ability to lead, mentor and develop individuals.

• Strategic mind set with bigger picture orientation.

• Proven experience in leading a strong team in a commercial environment.

• An ABPI Certification is preferred.

Closing Date for Applications - 24th October 2025
 

Please take a copy of the Job Description, as this will not be available post closure of the advert.  
When applying for this role, please use the 'cover letter' of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will be used to assess your application. 

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Why GSK?
Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases - to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we're committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on UKRecruitment.Adjustments@gsk.com or 0808 234 4391.  The helpline is available from 8.30am to 12.00 noon Monday to Friday, during bank holidays these times and days may vary.

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