Salary: £Very competitive + target bonuses

Location: London

Reports to: Managing Director

Beesou is a bold new player in the premium aperitif category, an 11% ABV, all-natural honey-based aperitif crafted in the UK, already making waves with its unique flavour profile and design-led positioning. As we move into our next phase of growth, we are seeking a Sales Director to take Beesou to the next level in the UK and, critically, in international markets, across the on-trade and retail sectors.

This is a start-up mindset, high-impact role for someone ready to build and execute a global sales strategy from the ground up.

Key Responsibilities

• Lead and execute Beesou’s sales strategy across the UK, EU, and USA.
• Build, manage, and scale a sales team to deliver consistent growth.
• Develop strategic partnerships with distributors, retailers, and key accounts worldwide.
• Set ambitious growth targets in collaboration with the Founders and Board.
• Expand into new territories with a focus on Europe and North America.
• Oversee sales P&L, budgets, and resource allocation.
• Collaborate with marketing to strengthen brand visibility and consumer engagement.
• Negotiate contracts and pricing structures to maximise profitability.
• Represent Beesou at key industry events, trade shows, and tastings.

Skills & Experience

• 8+ years’ experience in senior sales roles within premium spirits/drinks.
• Proven success in opening and scaling international markets, especially USA and EU.
• Demonstrated leadership in managing and growing sales teams.
• Exceptional negotiation and partnership skills.
• Entrepreneurial drive with the ability to thrive in a fast-paced start-up environment.
• Established network of distributors, retail, and trade contacts.

This is a unique opportunity to join Beesou at a pivotal moment, shaping the trajectory of a challenger brand with global ambitions. If you have the network, drive, and vision to scale a drink brand internationally, we want to hear from you. Please email your application to info@beesouaperitif.com

Seniority level

• Director

Employment type

• Full-time

Job function

• Sales and Business Development
• Industries