Annalect is seeking a Marketing Intelligence & Reporting Director to lead all Marketing Intelligence & Reporting workstreams for one of Omnicom’s global clients.

The Marketing Intelligence and Reporting team provides deep expertise in selling and delivering several Omni client solutions. These solutions are major differentiators that put Omnicom ahead of the competition.

Key Responsibilities:

• Lead all Marketing Intelligence & Reporting workstreams globally for a Tier 1 global Omnicom client.
• Operate across additional clients where required, supporting wider MI&R reporting vertical team with expertise and direction.
• Support MI&R Data Partners and team Lead in positioning Annalect EMEA team as the center of excellence for Reporting in EMEA.
• Partner with Annalect’s global performance reporting team to ensure all projects are appropriately priced, resourced, and the project teams are onboarded in a timely manner.
• Ensure clear communication and alignment between the client, client teams, and Annalect India team.
• Oversee and ensure all projects conform to the Taxonomy, naming conventions, and governance best practices set by the global performance reporting team.
• Design functional solutions of data pipelines, data operations, reporting, and underlying data infrastructure as a part of project scoping.
• Be responsible for creating and communicating EMEA standards and best practices for Marketing Intelligence & Reporting.
• Work with EMEA country-specific teams to identify their current state of data ops and performance reporting and establish action plans towards a standardized and harmonized way of providing reporting services to Omnicom clients in EMEA.
• Participate in running a community of data ops and performance reporting experts across the EMEA region.

IDEAL CANDIDATE:

• Minimum 7 years of experience in running a data operations, media operations, reporting, dashboarding, or a related business intelligence practice.
• Experience of working in marketing communication companies is highly desirable.
• Experience in campaign performance reporting or programmatic performance reporting is highly desirable.
• Strong commercial acumen with experience of writing proposals with a variety of pricing components.
• Proven track record of selling packaged reporting solutions by presenting the solution, demonstrating value, and articulating competitive advantage over competitors’ solutions.
• Strong functional understanding of data and data infrastructure.
• Strong coordination and operational skills.
• Ability to define and operationalize processes and best practices.
• Ability to coordinate and effectively communicate across a wide range of geographically distributed teams.
• Ability to lead and create high functioning teams.
• Comfortable in client-facing role with experience in fostering positive working relationships.
• Extensive experience with Power BI is a must.
• Additional experience with one or more of Tableau or MCI (Datorama) is preferable.
• Practical experience with Alteryx, GCP, or SQL is desirable.

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model to ensure that we meet the needs of both our people and our business.

We want everyone to make the most of the opportunity to shine and showcase your talents, and we are happy to make adjustments in the recruitment process so you can be your best.

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion, and belonging.