Company DescriptionWe are the ROI agency, apositionwe haveproudlyheld trueto since 2005. Our more than 6,000specialistsacross95marketsofferunparalleledcapabilitiesinMedia,Data,Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’businesses.Over the years, we have evolved our definitionof ROI, as it has changed with the ever- complicatedcommunicationslandscape.ROI isnolongersimplyaboutthemost efficient planning, buying and reporting of media.Yes,ROIisaboutdeliveringReturnonInvestment;butit’salsoaboutgoingbeyondtodeliveraReturnonImaginationandmoreintegratedexperiencesthatinspireGrowth.Top-linegrowthforourclients’businesses,growthforourpeopleandgrowthforourculture.Poweredbyourbest-in-classproprietarytoolsanddata,ourworkspansthefullspectrumof media communications, from analytics, data and technology to performance marketing, content and superior trading.ThisbreadthmeanswedeliverInsightthatliesattheintersectionofconsumer,category,and brand, attributing every budget to stronger business outcomes.Itmeanswedelivermorecreativemediasolutionsthatbringtogetherbest-in-classstrategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.Itmeansweadoptnewdataanalyticsandvalueoptimisationtechniqueswhilebuildingrelationshipswithsomeoftheworld’smostexcitingstart-ups.Weleverageover30yearsof media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients.AtZenith,weultimatelyseekoutamoremeaningfulkindofROI. Ouruniquewayofthinking inspiresgrowth for some of theworld’s leadingbrands,includingCoty,Electrolux,Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt,TikTok and Verizon.OverviewZenith International is seeking a Programmatic Business Director to lead a team of programmatic experts managing several high-profile accounts. In this leadership role, the Business Director will be responsible for guiding strategic account direction, increasing revenue opportunities, overseeing team operations, fostering team growth, and delivering exceptional client outcomes. Additionally, the role involves promoting the adoption of Publicis programmatic solutions and contributing to the broader learning and development of the programmatic team through individual projects.We have established a dedicated programmatic team within Zenith Performance. Starting with just 2 people five years ago, it now comprises 40 members in the UK and an additional 80 in India and LATAM combined. The team supports all aspects of the programmatic service layer, from strategy and planning to activation and reporting. While involved in campaign activation for a selection of high-profile Zenith clients, the team extends beyond these tasks, addressing ongoing project support of a strategic nature across various industry topics and services.This position oversees a team of 30 individuals, including 1 Director, 2 Associate Directors, several account managers, and team members in India and LATAM. Each team member typically manages one or two clients, and the Business Director will provide leadership, training, and operational support.The clients include Accor Hotel Group, Nomad Foods, Spotify, Reckitt, and TikTok, with primary responsibilities encompassing strategy, planning, and activation. These are a mix of new and existing clients, with a focus on enhancing current engagements and innovating new ways to drive client satisfaction and engagement. The Programmatic Business Director is also expected to contribute to new business initiatives and facilitate the onboarding of new clients.ResponsibilitiesIncrease the capabilities of your team and individual skillsetsExpand opportunities to promote Publicis products and services while leading client strategy initiativesSupport team development and provide learning opportunities. Conduct one-on-one career development sessions and manage the appraisal processIdentify and pursue revenue growth across your client portfolioCollaborate with Directors to design strategic roadmaps and implement innovative programmatic strategiesDefine and implement efficient team processes to streamline tasksLead a group of programmatic experts to explore new subject area possibilities, create testing frameworks, and communicate resultsDeliver thought leadership and perspectives on industry topics, sharing insights with the wider agencyCultivate a strong team ethos and exhibit focused, positive leadershipQualificationsExperience in managing a varied client portfolio across brand and performance objectivesExperience planning, managing and activating a high volume of campaigns for Programmatic across different DSP’s – DV360 & TTD both importantExcellent knowledge of the digital media ecosystem, measurement, technology & wider digital channelsAdditional InformationZenith International has fantastic benefits on offer to all of our employees. In addition to the classics,Pension,Life Assurance, Private Medical and IncomeProtectionPlans we also offer;WORK YOUR WORLDopportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.REFLECTION DAYS- Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.HELP@HAND BENEFITS24/7 helpline to support you on a personal and professional level.Access to remote GPs, mental health support and CBT.Wellbeing content and lifestyle coaching.FAMILY FRIENDLY POLICIESWe provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.FLEXIBLE WORKING, BANK HOLIDAY SWAP&BIRTHDAY DAY OFFYou are entitled to an additional day off for your birthday, from your first day of employment.GREAT LOCAL DISCOUNTSThis includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.Full details of ourbenefits will be shared when you join us!Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.Please make sure you check out the Publicis Career Pagewhich showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).#LI-JD2
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