Public Relations Associate Director

New Yesterday

JOB DESCRIPTION: Under the direction of the Executive Director of Global Public Relations, this person will have responsibility for developing and implementing a robust media strategy for the firm's Digital Assets and Consulting Services businesses aligned to business goals and objectives. In doing so, the Associate Director, Public Relations will promote our news, information and thought leadership to the media and analyst community, proactively build and maintain relationships with editors, journalists and analysts, influence news coverage, shape perceptions of the firm and protect against reputational risk. By partnering closely with members of the M&C team, business heads and senior leaders within the company, they will develop compelling messaging and content, leverage media trends to attain positive news coverage and draft and place bylined articles to establish senior leaders as spokespeople and thought leaders. RESPONSIBILITIES: Overall responsibility to strategize, develop and implement global public relations strategy for the Digital Assets and Consulting Services businesses and their related thought leadership areas, generating awareness and coverage via proactive pitching, interviews, bylines, media tours, statements, roundtables, editor briefings and more. Collaborate with M&C peers to ensure a holisti...
Location:
London
Category:
Management & Consultancy

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