Overview

Draper Tools is a 4th-generation, family-owned supplier of quality trade, professional and DIY tools. Established in 1919, the business has over 300 staff, a modern 255,000 sq. ft distribution centre, and more than 11,000 products. The Sales Director will lead Draper’s commercial strategy across the UK & Ireland and report to the MD.

Responsibilities

• Shape and deliver the UK & Ireland sales strategy
• Lead, coach and inspire national sales and key account teams
• Build strong partnerships with key distributors, merchants and retailers
• Drive growth across established accounts while unlocking new routes to market
• Bring insight and rigour to forecasting, margin, and performance management
• Introduce new ways of working and new technology to support the sales strategy whilst leading and developing the teams

Requirements and Qualifications

We’re seeking a proven sales leader with experience in tools, hardware, building products, or related sectors. You’ll be commercially astute, data-driven, customer-focused, and able to combine strategic thinking with hands-on leadership, working with senior colleagues and their teams to align sales and product launches. Ideally, you will have worked in companies with large product ranges across numerous categories and multiple routes to market, able to cope with complexity while minimising channel conflict.

Location and Travel

Candidates should live in the South of the country to allow easy access to the Draper HQ and Distribution Centre in Southampton for meetings and collaboration. The role will require regular national travel throughout the UK and Ireland (approximately once a quarter).

Application

This is a rare chance to join a respected heritage brand that has retained its family culture – a can-do attitude, passion, and energy – while investing ambitiously for the future.

Send your CV to ethan@wilsonbrook.com at our retained consultants Wilson Brook.